Words that mean nothing

Words that mean nothing because their use has been corrupted into boilerplate marketing. There are some things we say just to sound competitive and current, or use as euphemisms. This changes the informational value of these words to zero, even though they then occur more frequently:

Word	Old Meaning	New "Meaning"
Innovative	A new idea	Different configuration of known ideas
Heartwarming	Emotional inspiration	Pity